Tobi Ashiru

Tobi Ashiru is a designer, educator, and founder of Los Angeles–based Poché Design Studio, leading architecture-rooted work across brand, digital, and spatial design. Born in Nigeria and raised in South Africa, she is also a professor at USC School of Architecture, where she guides emerging designers to think critically about the social and emotional impact of space. Her work helps mission-driven organizations translate vision into intentional systems, spaces, and experiences that support wellbeing, foster connection, and create lasting impact.